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What’s the Job of a Web Designer?

Doing web design in Singapore is no easy feat. A web designer is in charge of the design and layout of a website or web pages. It can also refer to creating a brand new website or updating an existing one. Their role differs from that of web developers, who specialize in making web designs a reality or writing code that dictates how various parts of a website fit together. However, there is some overlap between the two roles.


The job entails the following responsibilities:

Meeting with clients to discuss project requirements and progress

Client projects are your company’s lifeblood. As a web designer, it’s critical to hone technical skills that will enable you to provide high-quality work to your clients. However, as your projects grow in size and complexity, it becomes increasingly necessary to hone your web design project management skills. It’s easy to get caught up in the process of creating project deliverables and honing your technical skills.

iClick Media & Safra

However, if you’ve ever missed a deadline, neglected to follow up with a project stakeholder, or experienced a workflow disruption, you’ll understand that delivering work on time and in an organized manner is often just as important to clients.

Project management can mean the difference between happy clients who return for more work and frustrated clients who experience slow business growth.

Working in a multidisciplinary team

iClickers having lunch at Singapore Google Office

The number and frequency with which members of this team interact will increase the velocity of information. The strategy team will be able to collaborate with the design team to maximize the value of your website.

Keeping abreast of new technologies and software developments

iClick Media working on Terra Event

Keeping your technical skills current can be a daunting task, but it is critical for those working in the tech industry, where rapid changes impact work.

In our current business ecosystem, innovation is accelerating so quickly that there is a massive gap between the number of tech jobs available and the number of skilled workers who can fill these positions.

Image editing and digital retouching

Image editing and digital retouching

If you are a web designer working on a brand or multimedia project, photos are a great way to connect with your audience—which means you want them to stand out from your competitors. Photo editing or post-processing is what gives your photographs their flawless appearance.

To excel at photo and graphic editing, you must master photo editing software such as Adobe Photoshop CC, Lightroom, Illustration, and others.

As a web designer, you will benefit from learning photo editing techniques. The aesthetic aspect of the website is critical and choosing the right colors, font, layout, and images creates the overall personality of the website.

Creating test sites

Creating test sites

It is a technique used to determine whether the chosen web design is appropriate for your target audience. You can do this by testing your design with the same group of people.

You can carry out these tests with a small and select group of people, preferably in a strict and observable environment. From a web design standpoint, you’re attempting to validate the designed solutions. You are also testing how they perform in real-world scenarios.

Making user-friendly, effective, and appealing products

Making user-friendly website

Websites have evolved into much more than just text and information on a single page. Today’s users expect your website to entertain them, provide quality, and provide an intuitive, comfortable overall experience. Everything from the design of your website to the placement of your CTAs (Call To Action) can have an impact on how long visitors stay on your page.

Fortunately, improving the usability of your website is simple.

Developing website designs

Developing website designs

Aesthetics is only one aspect of a well-designed website. Through indicators, including visuals, text, and interactions, they attract visitors and help people understand the product, company, and branding. That means that every aspect of your website must contribute to a common goal.

Gaining knowledge and skills in appropriate software/programming languages such as HTML and Javascript

Gaining knowledge and skills

Front-end designers create the exterior look and features of a website using a variety of programming languages and frameworks such as HTML, CSS, and JavaScript. Back-end designers use programming languages such as Python and Ruby to design, build, and integrate front-end development applications into the back end. In other words, they make the site’s features work.

Displaying and receiving feedback on draft sites

receiving good feedbacks

Feedback can be a vexing aspect of any project. It may feel like a battle against your clients, resulting in a mediocre design outcome, when it should be a productive alliance of ideas that elevates the final design solution to something better than you could have mustered on your own.

Communication is full of nuances, and design critique is no exception. Like any other great discussion, design feedback can quickly become a painful experience if the process is vague or egos get in the way. Mastering this powerful form of communication is made more difficult as you frequently have to guess at tone and meaning without the benefit of face-to-face understanding.

There may be some pressure to meet deadlines, which may necessitate working extra hours.

Typical web designer employers

  • Corporations of a large size
  • IT consulting firms
  • Companies that make software
  • Any company that makes use of computer systems
  • Companies that specialize in web design

Individuals with relevant experience may be able to work for themselves or as freelancers. There are advertisements for vacancies on the internet, through career services, and recruitment agencies.

Qualifications and experience are required.

Both university graduates and high school graduates can pursue careers in web design. Employers are likely to seek a degree in digital media design or a related subject for jobs advertised to graduates. Whether or not you have a related degree, you must present a portfolio of your best web design work to your employer.

School leavers interested in a career in web design should look for web designer apprenticeships and be prepared to demonstrate their interest, for example, by having relevant work experience to discuss.

Web designers must have the following abilities.

  • Patience
  • Analytical abilities
  • Excellent IT abilities
  • Creativity
  • Imagination
  • Communication abilities
  • Paying close attention to detail
  • SEO expertise
  • Technical expertise
  • Knowledge of programs such as Photoshop and InDesign

It is not easy being a website designer. You must have a myriad of skills and abilities. If this job is not your cup of tea, you can always engage in website design services, and they will do the job equally well for you. To contact iClick Media, do call us or drop us an email!

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