What is Google AdWords?
Google AdWords is a pay-per-click online advertising platform that allows advertisers to display their ads on Google’s search engine results page. Based on the keywords that they want to target, businesses pay to get their advertisements ranked at the top of the search results page. Besides the typical GoogleAds Search campaign, our training also covers other important advertising options under Google. They are namely the Google Display Network (GDN), Google Remarketing, Google Shopping, YouTube Ads and many more!
How do we conduct B2B training for Google AdWords?
For Business-to-Business training, marketers can come to our classroom training at either MacPherson (Main office) or our classroom at Woodlands BizHub or Selegie Centre. For larger scale training, we also head down to our client’s place to ease the logistics and travelling time for our customers. In view of the Covid-19 endemic, we now cover our B2B training digitally via Zoom or Google Meet. We also work with the media owners such as Google and Facebook to conduct enterprise-level training for our customers.
B2C training for the Elderly (Project Enrich)
As part of our Corporate Social Responsibility (CSR), we also undertake pro-bono training for the elderly. iClick Media works very closely with the People’s Association. Every month, we will be assigned 1-2 community centres/community clubs. We will head down to the centres to train the elderly in their digital skills. We cover topics such as:
- General Internet & IT Skills
- Social Media Marketing
- Carousell
- Google Maps
- Microsoft Word & Powerpoint
Marketing Training For Students
We also work very closely with Nanyang Polytechnic (NYP), Singapore Institute of Retail Studies (SIRS) and ITE College East to train up the students in terms of their web and digital marketing skills. We also offer internships programmes to these students to give them valuable working experience after their training has been completed. This will ensure that they get a chance to learn practical skills to further entrench their knowledge.


Marketing Training For Students
We also work very closely with Nanyang Polytechnic (NYP), Singapore Institute of Retail Studies (SIRS) and ITE College East to train up the students in terms of their web and digital marketing skills. We also offer internships programmes to these students to give them valuable working experience after their training has been completed. This will ensure that they get a chance to learn practical skills to further entrench their knowledge.

Paid Seminar Training
iClick Media also partners the Singapore Malay Chamber of Commerce & Industry (SMCCI) in public paid-training programmes.