Should marketers judge the success of SEO on keyword ranking alone?

2011-02-20 21:03:06
Search Engine Optimisation (SEO)

Search engine optimization (SEO) is a process that is very simple in principle and theory. On-Page SEO, Off-Page SEO, Link building, Meta-Tagging, Robots.txt, etc. The list goes on. If you get that right, Bingo! You should probably be laughing your way to the bank. However, actual execution is always surprisingly complex. ...

Internet Marketing Budget for 2011

2011-02-19 13:05:25
Web Design, Social Media Marketing (SMM)

There are many platforms where you can invest to reach out to your target customers. The Internet alone is thriving with lots and lots of niche platforms. So, how can you know which platform is suitable for you? iClick Media is glad to share with you the views by Brand Marketers, Agencies, Technologists & Others. D ...

Are Asian companies willing to use Facebook to interact with their external and internal stakeholders?

2011-02-17 21:22:35
Social Media Marketing (SMM)

According to a report from Burson-Marsteller, many top Asian companies are still reluctant to engage stakeholders through Facebook, despite the biggest year-on-year increase in their official presence on the platform. I find it puzzling and bizarre. Which platform can boost a usage of 500 million active users? Not many ...

iClick Media wishes all a Happy Valentine's Day!

2011-02-13 20:18:58
Web Design

Have a great day out with your spouse! :)

Valentine's Day is fast approaching!

2011-02-12 01:02:43
Web Design

If you're looking to impress your date on this sacred day, the least you should do is to get your teeth cleaned! For an experienced dental surgeon, look no further. Dental Clinic in Singapore.

Google: Only 2% Opt-Out of Instant

2011-02-06 00:40:58
Search Engine Optimisation (SEO)

Only about 2 percent of users have opted out of using Google Instant, according to Ben Gomes, Instant lead engineer. Launched in September, Google Instant tries to predict what you're looking for and shows you results as you type. Granted, a low opt-out rate doesn't mean everyone loves Instant. It could just mean peopl ...

Google hires while Yahoo! fires

2011-01-27 23:05:24
Search Engine Marketing (SEM)

Global - On the same day when Yahoo! announced plans for its second round of layoffs in six weeks, Google is boasting 2011 as the biggest hiring year in company history with over 500 hires in Asia Pacific. After cutting about 700 employees last December, Yahoo! announced it will further lay off 1% of its global workfor ...

5 tips for On-Page Optimisation for Beginners

2011-01-22 18:14:51
Web Design, Search Engine Optimisation (SEO)

If you're reading this post, you're probably interested enough in doing on-page optimisation for your website. iClick Media Singapore have generally classify it into 5 main tips. 1) URL/File Names It is never a good idea to change your company or organisation's domain name at this point of time. You would probably have sp ...

Google’s CEO Eric Schmidt to step down

2011-01-21 15:18:50
Search Engine Marketing (SEM)

US – Eric Schmidt is stepping down as CEO of Google and will relinquish responsibilities to co-founder Larry Page from 4 April after nearly a decade in the role. In a surprising turn of events, Schmidt will relinquish his responsibilities to co-founder Larry Page starting on April 4 after nearly a decade in the ...

What is Twitter Marketing for your business?

2011-01-20 20:56:04
Social Media Marketing (SMM)

Tip 1: Just be your normal self and you'll be fine The beauty of Twitter is that it's a huge global community of human (mostly; there are spammer accounts but they're easy to recognise, block and report to the authorities). So do show your human side, especially when using your business account. Talk about things that ma ...