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2011: Bing Instant, Social Search & Social SERPs,

Last year in 2010, internet business marketers saw a tremendous amount of innovation and growth in the social media and search space. Google introduced Instant, Bing and Yahoo completed the organic and paid search transition of their Search Alliance, Facebook handed over exclusive "Like" data access to Microsoft, and Go ...

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PPC in 2011

Most would agree that 2010 was a good year for the Pay per click (PPC) industry. Google AdWords continued to innovate and lead the marketplace. The floundering Yahoo Search Marketing merged with Microsoft adCenter to form the stronger Search Alliance. Facebook continued to make strides in creating a substantial PPC-based ...

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Use Social Media to boost your SERP ranking

Have you always thought that Social Media is more of a leisure activity and can't be use seriously for any business benefits? Think again. Social media can be used for more than branding, customer service, PR, and retention. It can also be used to support your rankings in the SERPs. Of course, social media links are ...

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6 trends to watch in 2011!

Six More Trends to Watch in 2011 Before throwing out some ideas for this year, I want first to say that the trends in my earlier posts (other than Google Buzz) aren't over yet. Each continues to evolve over time, with greater adoption, better applications, and solid case studies. So in 2011, the above trends will solidi ...

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2010 Social Media Trends

The end of 2010 and the beginning of 2011. How nice. A new year always bring a slew of prediction and trend posts, so we had to jump in. We particularly enjoy looking at previous "predictions" to see what actually happened. Here's what we predicted for 2010 and the outcome as of the end of the year: 1. Myspace will ...

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10 reasons to commit to Social Media in 2011

For Small Medium Enterprises (SMEs), have you thought about giving Social Media Marketing a try in 2011? Or have you already dabbled in platforms such as Facebook and Twitter already? Are you doing it on your own, or have you engaged and paid for a professional to do the job? Here are 10 reasons from iClick Media on why ...

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How to SEO in 2011?

Happy New Year! Last year in 2010, it can be summed up as a year of many new things in the world of Internet Search Marketing. We saw the introduction of Google Caffeine, Google Instant, Google SERP revisions (so many times, so frequent) to marry organic and local listings, and the Yahoo!/Bing index merger to name a few. ...

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Google AdWords - Enhanced CPC

The Google AdWords blog announced a new bidding method available to advertisers named enhanced CPC. Enhanced CPC uses your conversion data, the one you may willing provide to Google AdWords, to automatically adjust your Max CPC prices. The system predicts the likelihood of an ad converting based on the historical con ...

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Yahoo and Bing Search Alliance

The Yahoo! and Microsoft Search Alliance combines the complementary strengths of Yahoo! and Microsoft to create a competitive choice in search with the scale to fuel sustained development. Both companies aim to ultimately enable searchers to find relevant results faster, and provide more value for advertisers and better ...

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How to integrate SEO and Web Design?

Web Designers and SEO teams remain locked in a continuous feud divided by a line in the Google sandbox. Both sides stand behind their respective crafts, each believing their work is vital to online success. On the one hand, the SEO team must drive traffic. The other must communicate brand experience. Both are very es ...

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